Their turnover of billions of rupiah. Nontaxable.
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| Illustration of shopping online (iStock) |
Foreign investors interested in the potential of e-commerce market in Indonesia. They poured hundreds of millions of dollars to be able to suck dollars into the pockets. The foreign players 'hacked' into the body of the e-commerce players locally.
There also were suddenly appeared with its own flag on behalf of the expansion. There are even some of those who had local and dominate the market, but must 'give up' with the lure of acquisition.
Currently, Indonesia is filled with hundreds of e-Commerce. Call it Lazada, Blibli, Elevenia, Tokopedia, Kaskus, OLX, Blanja, Zalora, Bukalapak, DinoMarket.com is, and many others. Most of them receive funding from foreign parties.
Making local e-commerce became king in his own country seems to be a difficult thing. Rules that will be made government itself impressed 'test market'. At first the government wants to put out an e-commerce tax, but then postponed by reason of 'emerging market' so it can not be forced in the form of rules, let alone taxed.
According to the founder Indotelko Forum, Doni Darwin, there is no harm if the tax was applied to e-commerce because of the current turnover of e-commerce players that too many have reached billions of dollars. This, according to him, are considered unfair. The reason, many local companies and SMEs are already berentitas PT but always chased taxes.
"It is strange that the government postpone the VAT and income tax for e-commerce. Moreover, there are those who already have a turnover of billions of dollars, a month could reach 100 million. So when the delay with no recourse for the tax issue, it is not a solution but postponing the problem. But we still do not recommend no taxes other than VAT and income tax simply because there is an online transaction. That's what I call killing the industry, "he said.
He proposes, for income tax and VAT affairs feels worthy if applicable. If any delayed, minimal e-commerce must have a Taxpayer Identification Number (TIN) first with a transition period of 3 years. After that, a new subject to VAT or income tax.
"Look out, what kind of e-commerce, at any level, decent released. The yes there are players supported large investors willing dilolosin granted tax. It bablas name. This collection can be considered as habituation that businesses orderly administration and one of the effort to foster local e-commerce in order to rule in their own country, "he explained.
He said, to foster local e-commerce should start now. In addition to clear rules, e-commerce should also be facilitated in the process, for example, facilitated the manufacture or establishing businesses, manufacture and other TIN. In addition, he said, the government should be able to encourage foreign e-commerce to set up a business entity in Indonesia. "At least let me hit the income tax," he said.
The potential of e-Commerce Indonesia
The Association of Indonesian Internet Service Provider (APJII) version, which is carried along Puskakom UI, indicates if Internet users in Indonesia in 2014 reached 34.9 percent penetration, or a total of 88.1 million. Of that number, about 34 percent said they often look for information on the Internet about the services or products to be purchased. While 27 percent of the 88.1 million was identified as internet users ever online shopping. From the data it can be seen if the 34 percent who often seek information has the potential to be a buyer of services or products.
"Most of the Indonesian Internet users are people who work or self-employed, about 55 percent of the total users. Although more than 80 percent of Internet users use social networking but the portion of selling online is also quite large, about 11 percent, "said Chairman APJII, Sammy Pangerapan.
According to data Redwing Asia, the e-Commerce market in Indonesia is increasing quite rapidly than $ 1 billion in 2012 and is expected to surge 250 percent in three years, 2015 to be exact.
"This year, the Internet penetration will exceed 30 percent. The number of online retail sales amounted to only 0.7 percent of total retail sales, but is projected to grow tenfold in the next five years. Online retail is growing rapidly outside Jakarta, and there a place where the strongest position Lippo, "said CEO of Sun Mall, Hadi Wenas.
Online store Lippo Group itself has been ready to challenge other players. After an injection of cash from the parent company of US $ 500 million, additional funding from about US $ 200 million from two giant banks, Credit Suisse and Merrill Lynch. They are sure to recruit local workers, it will not be difficult to become the biggest online store in the country.
In addition to Hadi, the other big names like Satar (ex CEO of Garuda premises) and Rudy Ramawy (ex Google Indonesia) also became part of the Sun Mall. While Elevenia, which became part of XL Axiata, still retain Hasnul Suhaimi as commissioner in the online store which is a joint venture SK Planet and Axiata.
Zalora and Lazada get funding from Rocket Internet. While Blanja.com merupaan Telkom affiliation with eBay. Alibaba reportedly also will explore e-commerce market by launching AliExpress Indonesia Indonesia. Or the Japanese company Rakuten was also held online shopping sites in Indonesia.
Baidu, China-based company, did not show signs of interest held his online shanties. According to the Managing Director of Baidu, Bao Jianlei, this year they will open a special sub-channels for e-commerce.
Waiting Roadmap e-Commerce Indonesia
Minister of Communications and Information Technology (MCIT), wrapped up in January, argued that the current government continues to prepare a road map (roadmap) for the e-commerce industry. Men born in Bogor is also targeting the road map will be completed in mid-2015.
"The plan is the roadmap of e-commerce at the latest in July but August is over," said Rudiantara.
He explained that the development of online shopping industry roadmap is still in the stage of proposals from various parties. Then, after the road map was completed, said Rudiantara, the government made a Government Regulation Plan (RPP). In stage makes this RPP, involved multiple agencies, such as in between the Directorate General of Customs, Directorate
General of Taxation, Ministry of Finance, Ministry of Economic Affairs, and others.
According Redwing Asia, although e-commerce has great potential in Indonesia, but the problem was great. Besides the issue of payment methods still rely on bank transfers, e-commerce providers are also confronted by the challenge of logistics distribution. This is a result of a population of more than 250 million spread across 17,000 islands. Here are some things you should be able to get into e-Commerce roadmap Indonesia, especially the payment gateway.
"The factors that we believe can improve the growth of e-commerce business is a mix between small and medium-sized companies, which represent 90 percent of all companies in this country. There are about 40 million SMEs in the country. This is the same model that never diterapan Alibaba, Taobao and Tmall. They facilitate SMEs to be able to sell online. They also must have a strong social component, reflecting habits buyers in Indonesia, "said the Redwing.
Thus, according to the report Redwing, who became the winner in the realm of e-commerce are those that could have made a breakthrough in ease of online shopping, able to help SMEs (which incidentally lack of technology), as well as showing to the buyer if the online shop can be quite fun, safe and inexpensive.
Source: viva.co.id
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